True

Outsmarting Technology

We redesigned True’s strategy and story from the ground up, focussing on their daily battle with IT-monsters.
To support the new brand story, we’ve made a brand film in which we see actual ‘Trueligans’ outsmarting technology.

visit: True.nl

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Client: True
Agency: u-inc
Creative Direction: Laurens Franssen
Executive Producer: Yuri Linthout
Director: Niels Bourgonje
DOP: Casper Brink

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